Wigs help confidence

 Did you know Viola Davis, star of ABC’s new hit comedy “How to Get Away with Murder” battles alopecia areata?


Alopecia areata is a condition that causes round patches of hair loss. It can lead to total hair loss. Alopecia Areata is an autoimmune disease. Autoimmune means that the body’s immune system attacks the body. When alopecia areata develops, the body attacks its own hair follicles. A person’s genetic makeup, combined with other factors, triggers this form of hair loss (source)

For Davis, it showed up in big splashes of baldness on the top of her head when she was 28 due to internalizing stress. Whatever the cause or reason, alopecia areata can occur suddenly in the healthiest people and bring with it a loss of confidence.

Davis took control of her appearance by wearing wigs to feel beautiful again. For her, wigs helped her slowly build up her confidence and to feel beautiful again in her natural appearance.

Alopecia Areata, like other diseases or even genetic disorders, can come on suddenly and many people are not prepared for the emotional side affects. At Arizona Wig Boutique, we understand how important it is to feel beautiful again and more importantly to feel like yourself again. Our commitment is to help people like Davis, feel beautiful again with a custom selected wig or hair piece. Wigs are a temporary solution to feeling like yourself again, or they can be a support system along the way to find confidence in your own natural look.

In 2012, Viola Davis showed off her short hair at the Oscars to reveal her own natural beauty. In the recent interview with Davis on Vulture.com, Davis revealed she no longer wears wigs every day so  she can embrace her natural beauty, but still wears wigs to photo shoots and on the set. She views her wigs as wonderful options to try new looks.